Millions of websites are published every day and some of them will get left out of the indexing of search engines. The reason why they will be completely left out is simple, they won’t adhere to the professional advice of hiring one of the many Long Island SEO companies. Whether you are setting up a personal page or something that is in relationship to business, you’re going to end up seeing a huge jump in your overall reach if you hire a professional grade solution. Let’s assume that you ignored that, what exactly would happen? Well, that’s a matter of conjecture for most, but there are a few things that have been evidenced by other sites that may manifest for you, which is something worth denoting moving forward. The following are just a few things that could go wrong when you decide to not hire any company to help build your overall reach.
The Search Engine Problem (penalties)
The first thing that you will encounter, and something that is not going to be obvious at first glance is simple, you will end up seeing your site get bounced right out of search engine results. You may not think that this is necessarily true, but it’s an absolute that you’re going to have to deal with on a regular basis. Search engine problems of this type are the result of penalties. Penalties are given to domains from search engines that are shifting their algorithms and indexing rules. The key to remember all of this is simple, algorithmic shifts will cause your marketing implementations to drop your site. That means no indexing, no traffic, and abysmal results over the time you’re working on building your site’s marketing.
Even if you were to find a way to circumvent the initial penalties, you’re going to find that there are other issues at play that you cannot really hide from. Focusing on the pieces that are going to help you gain leverage means that you will need to know what works and what doesn’t. The thing is, you will not know the algorithms that search engines are using, as they don’t publish them. That may seem unfair, but it’s the reality that many people are dealing with right now. Without hiring one of the better Long Island SEO companies, you are going to find that your search engine issues may become insurmountable in a lot of ways.
Another thing that you may find to be true is that your traffic may spike and then drop out of the blue. One day your site may get tens of thousands of hits, and the next day there may be no hits. The cyclical nature of traffic online is more evident than ever with sites that aren’t using professional marketing help. The reason why this happens is because there’s no implementation of marketing collateral that will ping search engines, so they don’t index faster. Not only that, there are other trade secrets that every company is going to be utilizing to ensure that when you update your page, you get some sort of attention overall. It may seem like an impossible thing, but it’s something that has been proven time and time again to be true, especially in modern marketing circles.
Traffic has to be unique, targeted, and organic to fulfill the needs of sustaining a small business website. Even blogs need targeted elements because if they aren’t given traffic that is going to help push them in the right arena, things will go awry fast. You don’t want to end up with hits that are unsubstantial to building your overall site’s popularity. Imagine getting empty hits, just numbers, and your bounce rate reaches a boiling point of 90% or higher, and you can see what happens in regards to traffic when you go at it alone.
Missing Out On Changes
If you’re not constantly pushing to figure out what marketing elements are new, and what are no longer going to help you, you’re going to end up missing out on something important. Missing out on the changes that internet marketing pushes through is important to understand. You will want to keep up on all of this and ensure that what you’re doing is actually going to help you build on the leverage necessary to build an audience. If you aren’t keen on following the inside track of marketing, then perhaps it is time to hand over the reins to Long Island SEO companies that can help you navigate this issue with relative ease.
You may be thinking that you’re the exception of the rule. Many webmasters think that they have the one true solution to getting noticed online, and that’s a good thing. Confidence is always grand, but the truth of the matter is far simpler than you may realize. The truth is that most people don’t know what they are doing, and that professionals will trump the results that can come in marginally. If you aren’t working within the parameters of what Long Island SEO companies are doing, you are missing out on marketing elements that can bring you unlimited traffic and conversions. You could always test the waters, but it’s not recommended.
Long Island SEO is a full service SEO firm that is here to support you 100% of the way, whatever your online needs are.